15 Mar Streetwear brand hopes to intertwine with S.A.’s fine art scene. Meet BADCAT.
On March 21st, 2019, BADCAT Designs, a new kid on the block for streetwear, will launch a line inspired by timeless themes such as nature and human emotion with an emphasis in striving to intertwine with the art world.
Candid phone shot at their studio
March is Contemporary Art Month in San Antonio, Texas (the city BADCAT is headquartered) and it was no accident that they chose to launch during this month.
“We did it to further solidify our desire to be intertwined within the fine art world.” said Robert Rose Mata, head designer of the streetwear brand.
We sat down with Robert to gain further insight with the newest streetwear designer and here’s what he had to say.
SLTV: Hi Robert. Thanks so much for taking time with Style Lush TV Fashion News. With San Antonio being the “Art City” of Texas, and the street art scene growing through the efforts of the San Antonio Street Art Initiative, we’ve seen a blossoming of the streetwear industry and we are so excited about it. We are very intrigued with your brand. We sense a slightly different cerebral vibe through your press releases, so tell us, who is BADCAT?
RRM: I find much inspiration from nature. I believe it is the most fundamental source of information and creativity. All our lines come from there first. As a strong lover of animals, I quickly began generating imagery that reflected the many emotions of nature that I believe we can all sympathize with. There is a measurable amount of theory behind the designs. They are a study of semiotics and how meaning is made. Through them I have been investigating a sort of language production. Each animal shares a similar oval like shape, and each expression is identical within each animal which was the common thread that gave continuity to the designs. Yet the only way in which they differ is through their ears and mouth. I have been playing with how subtle changes to an icon can completely alter its definition even from one whole species to another (cat, pig, bird, frog, bunny). There is one icon of a cat with an eye patch that has become the spokesperson for the rest.
SLTV: How long have you been drawing, what school did you receive training?
RRM: I have been sketching all my life, but you could say that I have had my hand in designing or customizing garments for about half that time. At first it started with simple designs on clothes and then after I became more comfortable, I would often spray paint jackets and shoes, but now I am becoming increasingly aware of line quality, representation, and other methods of image transfer. I recently graduated from UTSA with a bachelor’s in fine arts, with a concentration in ceramics and two minors in photography and printmaking, however I had also did very well in several advanced drawing classes.
Candid phone shot at their studio
SLTV: The cat with the eye patch, we assume that’s BADCAT. How did the BADCAT character come to be?
RRM: Truly, the direct inspiration of the character BADCAT came from my own feisty feline. His name is sensei. He really is a bad cat. True to his nature, he does whatever he wants without any remorse or apologies. I named him Sensei because I found a sort of wisdom in his carelessness. Often when he knocks over my phone off the table or poops outside his litter box, all I can do is say, “your so wise sensei”.
SLTV: What inspires you most about designing streetwear?
RRM: The potential advertising space for apparel is vast. Through fashion and styles, buyers not only get the opportunity to show off an article of clothing that perhaps they can identify with personally but, in that same act, they share what they have chosen to wear visually for all to see.
SLTV: What can people expect from the launch?
RRM: The show is going to be a heavily experimental event. A combination of fine art aesthetics with urban fashioning. Two fashion houses will be showcasing, BADCAT and INNERCITY. INNERCITY however is practicing a supplemental role to the debut release of BADCAT. An element of controversy however can be anticipated from viewers. Through performance, high culture is critiqued to demonstrate the importance of the participating individuality above established trends and norms.
The fashion show and launch party is set for Thursday, March 21st, 7pm-11pm at 111 Lone Star Blvd. in the heart of Southtown The Arts District. For more information follow BADCAT on their Instagram and Facebook Event Page, then stay tuned for more fashion news on Style Lush TV.