28 Feb Fendi, the Show Must Go On… and So It Did.
The show must go on and so it did. Last Thursday, Fendi moved forward and introduced it’s fall 2019 ready-to-wear collection. It is the final collection of the Italian house’s creative director, the late Karl Lagerfeld. The prolific genius of this industry spent 54 years with the Italian brand and his absence was certainly felt at the latest show. According to WWD, Fendi paid tribute to Lagerfeld on the runway, where “Love, Karl” was sketched on top of the catwalk and Fendi’s signature “F” was reimagined with a heart and Lagerfeld’s signature, which was projected at the set and displayed on guests chairs.
While Lagerfeld’s successor at Chanel, Virginie Viard, was named within hours of his passing, a spokesperson for Fendi said the company “intends to take its time to pay him the homage he deserves and will communicate on the succession later”. It’s no secret, Lagerfeld is better known for his work at Chanel, however, he is credited for some of Fendi’s most successful ideas such as the development of “Fun Fur”, the Fendi Monster, and the house’s double F monogram.
Like Chanel, the brand has been quietly shifting the spotlight to long-time Lagerfeld collaborator, Silvia Venturini Fendi. The business has also embarked on an aggressive expansion strategy, broadening its customer base through monogram-heavy collections, and partnerships with influencers.
The latest collection by Lagerfeld was full of tailored garments with strong shoulders and nipped waist lines. Dresses were adorned with large bows in the back, and outerwear boasted laser cut leather or zipper embellishments. David Bowie’s “Heroes” played as models made their last strut across the catwalk and the crowd gave a standing ovation for creative partner Silvia Venturini Fendi who took a bow. As the show ended the brand paid tribute to the late designer by airing a video featuring Lagerfeld sketching his first ever design all the way from 1965.
“He used to call me ‘la petite fille triste,’” remembered Silvia Venturini Fendi in an emotional backstage scene. She first met Lagerfeld when she was four years old. “Now is not the time to be sad,” she added. Unquestionably, Lagerfeld’s memory will always live on. Join us as we stay tuned and anxiously await to learn more about the future of Italian house, Fendi. “And now, the next!”
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